Muhammad
Farooqui.

Work / Selected projects

The work behind
the positioning.

Owned brands and hands-on implementation. Each project explains the context, the work and the limits of what can be claimed.

Aeenie, AEEN’s burgundy penguin mascot, in a Cat Eye concept

01 / Owned brand · Eyewear

AEEN.
A brand built beyond the storefront.

Identity, product experience, custom Shopify work and the operational details behind an eyewear brand.

Explore AEEN ↗

Visual: AI-assisted Cat Eye concept / design exploration

Let’s connect the dots

Have a store to build.
Or a business to improve?

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